Welcome to Coach on Deck©

Your Business Coach In a Card Deck.

A full year of leadership in one card deck. 52 weeks of wisdom with focused lessons, proven strategies, and weekly inspiration to help you build stronger teams and lead with clarity.

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What’s In The Deck?

Leadership made simple.

Each week, draw a card and lead a focused, engaging team conversation. No guesswork, no stress. Just practical lessons that build confidence, culture, and connection.

Clubs:

Feed Their Foundation. Strengthen leadership fundamentals.

Coach On Deck© | Clubs | Feed their foundation

Diamonds:

Feed Their Pockets. Drive profits and performance.

Coach On Deck© | Diamonds | Feed their pockets

Spades:

Feed Their Brains. Sharpen mindset and execution.

Coach On Deck© | Spades | Feed their brains

Hearts:

Feed Their Hearts. Build culture and connection.

Coach On Deck© | Hearts | Feed their hearts
Saunda McDaniel, CFE, shuffling through the Coach On Deck© Box Set

Created by a Franchisee!

Coach on Deck© was created by Saunda McDaniel, CFE, a franchisee with over 28 years in the industry. From running her own locations to mentoring leaders and serving on franchise boards, Saunda knows the challenge of keeping culture strong and meetings meaningful. She built Coach on Deck© as the tool she always wished she had. A simple, powerful way to inspire teams, strengthen leadership, and grow a brand from the inside out.

Saunda McDaniel, CFE, Founder of Coach On Deck©